Negotiation
Why most Software deals are not market-conform
Software vendors know exactly what a customer pays for a comparable license elsewhere. The buyer usually does not. That information gap costs Enterprise organisations up to tens of percent on their Software budget. SoftVaro helps you gain clarity here.
Our approach: benchmark data and transparency
SoftVaro works for the buying party: whoever pays, decides. We have benchmark data from comparable Enterprise projects: what similar organisations pay, which discounts are realistic, and where the room for maneuver lies in each contract. With that knowledge, we engage in talks with the Software vendor. You stay in the background or join in, whichever suits you.
Six reasons why Enterprise organisations hire SoftVaro
Six reasons organisations engage SoftVaro instead of negotiating themselves or buying via a reseller.
Substantiated benchmark data
We know what comparable Enterprise organisations pay for the same licenses. That is your starting point.
On your side of the table
We work for the buying party. No hidden agendas, no surprises afterwards.
You save time
We do the heavy lifting, you decide. No endless email exchanges with Software vendors.
One fixed point of contact
SoftVaro acts as a single central point of contact for all your Software licensing needs.
Complete transparency
Transparent about approach, substantiation and results. You see our methodology and outcomes per contract.
Proven results
On average 8–20% savings on Software renewals, often when contracts haven’t been renegotiated for a long time.
What a negotiation process looks like
Analysis of the current contract
You provide the contract or offer. We analyse the terms, pricing, and possible improvements.
Benchmark against the market
We compare your contract to benchmark data from similar Enterprise projects. You see where there is room to negotiate a new deal.
Strategy determination
Together we define the strategy: where the priority lies, which arguments to use, who conducts the talks.
The negotiation
We take over the conversation with the Software vendor. You stay in the background or join in.
Final result
You receive a sharp contract with better terms. We immediately put the renewal date under our monitoring.
For which Software vendors do we negotiate?
From Tier 1 platforms to Tier 3 niche tools. Access to 10,000+ Software vendors.
Adobe, Autodesk
Large vendors with complex license structures. Our benchmark data adds significant value here.
VMware (Broadcom)
Since the Broadcom acquisition, license terms changed considerably. Preparation is crucial here.
Atlassian, Zoom, Figma
Collaboration and productivity tools where cost per user quickly rises with scale.
Palo Alto, CrowdStrike
Endpoint protection and firewall vendors. Complex contracts, lots of room for negotiation.
Microsoft
Advice on license mix and terms, alongside your existing Enterprise Agreement.
Tier 3 specialists
Niche tools and departmental software where you have little comparison data yourself.
Frequently Asked Questions
How much can I save?
That varies per contract and industry. On average, we achieve 8–20% savings, often more on contracts that haven’t been reviewed for a long time. After the analysis, we’ll give you a realistic estimate.
How does SoftVaro earn money?
We start small. For your first request or renewal, we transparently agree beforehand what SoftVaro earns. So you know upfront what to expect, with no obligations thereafter. If the collaboration works well and grows, we agree terms together that suit your portfolio size, such as an annual agreement or framework contract.
When should I engage SoftVaro?
As early as possible. Ideally 3 to 6 months before renewal, as the Software vendor then offers the best negotiation leeway. But we can also help last-minute, though the outcome is usually smaller then.
Do I conduct the talks myself, or does SoftVaro do that?
You decide. We can take over the entire process or work as a background advisor while you conduct the talks yourself. Many clients prefer a hybrid: we prepare, you sign.
How does SoftVaro handle confidentiality?
Contract information is stored confidentially and not shared with other clients or parties.
One renewal to prove it.
Check your next renewal within 48 hours.